Fiction IRL

via Fully Booked Facebook page

So TIME magazine released this book, and makes it worse for people living in this purgatory called Earth, to imagine who are those people we would want to live outside the book, film, or animation. SERIOUSLY, I’M IN! This may be the first coffee table book I might buy before owning a house.

It’s a kind of an anal requirement of mine to have a real coffee table vis a vis a house before I buy one. Nevermind that already. Cue call Fully Booked and reserve!

Crowdfunding into crowdcaring


One I really love about blogging is that in little ways we can support our advocacies and also lead into working with them. In my case, it has led to working with Social Project PH, a local crowdfunding platform that aims to help projects with social impact see its fruition. Crowdfunding is not a new concept, but is only starting to flourish in the Philippines. With only a couple of platforms available, Social Project PH is one of the sustainable pioneers. Its founders, Justin Garrido and Julia Sevilla, wants to give back to the community by opening a platform where its citizens can give back as well.

I’d say a lot but Homegrown has put up a really nice article (read below). I’m proud to be a part of Social Project PH, indeed!


SocialProject.PH Turns Crowdfunding Into Crowdcaring

A crowdfunding platform dedicated to social and environmental causes is making it easier for Filipinos to care and contribute.

by Selena Salang Posted on Sep 17, 2013

With crowdfunding slowly gaining popularity in the Philippines, the life of a project is no longer dependent on the availability of traditional sources of capital and now relies on the combined generosity of its humble supporters.

Knowing that Filipinos living in different countries still think about their homeland got Justin Garrido and Julia Sevilla, classmates at Melbourne University, to wonder if they could somehow channel support from the Filipino diaspora into social and environmental projects in the Philippines.

Garrido and Sevilla worked on a business plan, which he entered in the Melbourne Universty Entrepreneur’s Challenge in 2012. “SocialProject.PH – Crowdfunding a Better Philippines” won the top prize at the competition, which convinced Garrido and Sevilla to pursue the project further.

Eventually, Garrido and Sevilla launched SocialProject.PH as a crowdfunding website dedicated to social and environment projects and social entrepreneurship. The project came to be with the help of an angel investor, and the collaboration of Plus63 Design Co. and Nadarei Design and Development on creative and technical aspects.

Presenting the projects for social good

“Based on our insights from researching development challenges and meeting with non-profit and social enterprise partners in the Philippines, we believe that addressing poverty and other social and environmental challenges in the Philippines requires a holistic approach,” says Sevilla.

Projects on SocialProject.PH are classified under five categories that the founders believe to be “key interventions” for positive change:

  • Cool for School – projects on education and schooling
  • Guardian Angel – projects focusing on youth development
  • Eco-Warrior – projects focusing on the environment
  • Heart for Health – projects promoting health and fitness
  • Profit + Passion – social entrepreneurship projects

EMPOWERING NANAYS. The Hapinoy Program is teaching sari-sari stores business sustainability through business education, access to goods, and access to capital or loans. Photo courtesy of SocialProject.PH.

EMPOWERING NANAYS. The Hapinoy Program is teaching sari-sari stores business sustainability through business education, access to goods, and access to capital or loans. Photo courtesy of SocialProject.PH.

Project partners can either be non-profit or a for-profit social enterprise, and must be a registered organization with a valid PayPal Business account. They can apply to be on the site by e-mailing to get an application form that must outline the project scope, budget, timeline and estimated social impact.

When a project is approved, a project partner can create an account on the site, create a profile, and upload pictures and video to tell their story to potential donors, which they can link to social media.


PORMA WITH PURPOSE. Bambowties are made by residents of a Gawad Kalinga village, supporting sustainable livelihoods and a scholarship fund for their children. Photo courtesy of SocialProject.PH.

Setting project milestones to project success

One way in which SocialProject.PH encourages transparency in their crowdfunding platform is requiring project partners to set “milestones” for their project. These are smaller, specific goals that build up to the success of the entire project.

There are certain benefits to milestone-setting:

It encourages the push to work toward the overall success of the project. Once a certain (set) amount of pledges is received by the project partner, the project partner is  required to complete that milestone and update pledgers on the progress.

It ensures the protection of both project partners and donors in the crowdfunding process.Only when a milestone is reached does SocialProject.PH get 5% of the commission.

And, the platform  has shown relative success.

“Ayala Foundation has been able to raise funds to send four underprivileged youth to their CENTEX public elementary school of excellence for a year,” Sevilla shares.

GIFTED CHILDREN. Ayala Foundation has been able to raise funds to send four underprivileged youth to their CENTEX public elementary school of excellence for a year. Photo courtesy of Social Project.PH.

GIFTED CHILDREN. Ayala Foundation has been able to raise funds to send four underprivileged youth to their CENTEX public elementary school of excellence for a year. Photo courtesy of Social Project.PH.

She adds, “Solar Energy Foundation was able to raise funds to provide solar lights to over 100 community beneficiaries in Apia, Antipolo through their solar program that also includes financing for more solar lights in the future.”

Protecting the pledger and pledges

SocialProject.PH also underwent the stringent process of applying for PayPal Adaptive Payments, which included a review of the website’s legal registration, terms of use, functionality, etc.

Sevilla explains, “Paypal Adaptive Payments is a pledge model, whereby the money is coursed from individual donor directly to the project partners’ PayPal account only after the 60-day campaign and only if the partner reaches their funding goal or milestone. This benefits donors, as the project only gets funded if the project partner has enough funds to implement the social good project or at least a milestone to accomplish one aspect of it.”

LET THERE BE LIGHT. Solar Energy Foundation was able to raise funds to provide solar lights to over 100 community beneficaries in Apia, Antipolo through their solar program. Photo courtesy of SocialProject.PH.

LET THERE BE LIGHT. Solar Energy Foundation was able to raise funds to provide solar lights to over 100 community beneficaries in Apia, Antipolo through their solar program. Photo courtesy of SocialProject.PH.

Jumpstart crowdfunding for your social cause

Through its beta phase, SocialProject.PH has seen enough projects to know what factors contribute to a successful crowdfunding campaign for any kind of social cause.

1. Appeal to emotion with great storytelling. “To be successful, there should be a strong story that makes an emotional connection for donors through a compelling video and a solid social media marketing campaign,” says Sevilla. “Some project partners were more successful than others in this area, which resulted in their projects getting funding for milestones.”

2. Take every opportunity to educate others about crowdfunding. Even if you’ve decided to do crowdfunding for your project, others may not understand what you’re trying to accomplish. “We learned that to many donors and project partners, the crowdfunding concept is so new that more education on crowdfunding is needed so they can understand the benefits of greater transparency and engagement via our platform,” says Sevilla.

3. Enlist people who staunchly believe in your project to be ready to donate upon launch of the campaign. “Prior to launching, project partners should have friends and family already committed to donating to your project so it gets initial traction at launch, which will help convince others to support your project.”

4. Be diligent about promoting your crowdfunding campaign. The campaign period on SocialProject.PH is 60 days, and Sevilla says that being diligent about promotion every day of that period is key to a campaign’s success. “Get supporters to donate and share the campaign with others by e-mailing subscribers, updating your social media accounts, and reaching out to media,” she says.


University Feud: The UAAP Cheerdance Competition

If you ever studied in a UAAP school, you’d understand that there are only two competitions to watch out for — the men’s basketball finals and the prestigious UAAP Cheerdance Competition. UAAP CDC is that important that last Sunday, we decided to hold our annual CDC viewing party at Moonleaf!

This year, everyone was in the proverbial wheel – with the Top 3 on the losing side and a new gamechanger entered —

It was hard to accept, Moonleaf Maginhawa was never as quiet as it was last Sunday. But – congratulations to the NU PEP SQUAD for winning their first cheerdance competition title! It was a truly amazing routine!

As to my alma mater, let’s go Tams for next year!

I’m sorry, what UNLI?

What is your concept of UNLIMITED? Is it something you enjoy without boundaries? Is it something you can use anywhere, anytime? Is it something you need or want?

Say hello to the new face of UNLI —

‘Cause you don’t simply just Viber all your friends. Some of them are on WeChat, Line, Kakao Talk, Whatsapp, GMessage… and we all know that everyone’s on Facebook.

Globe gives us the ultimate unlimited service we can ever imagine! Imagine seven (7) apps plus call and text – and you just have unlimited ways to stay connected. Honestly, I’m using unlimited surfing because of my job, but given that I just need to stay in touch with the ones I love and hold dear – this is the best, if not the bestest, service we can get from a telco company.

Don’t get me wrong, I did my research — no other telco in the country gives us this good of a deal. If it’s bang for your buck – 30 for a whole day of connectivity – it does not get any better than that! Wanna know how you can live unlimited?  Read more


I’ve been the longest closet Directioner you’ll ever meet.

Proudly bought through GCASH American Express Virtual Card!

Embedded image permalink

And it’s time to come out!!! C’mon boys, give me my last first kiss! :*

Have you watched their movie already? I’ve watched it twice already, and I can’t wait for the DVD. Maybe watching one more time. CAN’T HELP IT OKAY. I’ve hidden it all these years.

Judge me all you want hahahahahahaha

Let the connection be at the palm of your hands

So Globe did a very cool thing with some of their cell sites — they camouflaged it to blend into the environment. These are in Urdaneta Village in Makati —



They remind me of Supertrees back in Singapore, only mini! Also remember, proximity to a cell site is not bad, read it here.

I wonder when they will deploy these in other cities? Globe, good job! Read more

So I’m back

Hi there all! A quick update:

It’s been a bit busy at work but now I’m ready to say that I’m back. I’m also back from a emotional setback (yes, I’m admitting it is) and repercussions of college-days existential crises. I didn’t even know I’d live to experience another bout of that.


But I’m back. Maybe still mulling over things about life. Maybe still naive, though no longer young. And maybe still finding myself in this world but hey, I’m back.



I may or may have not used the phrase it’s been a whirlwind of events in my previous entries but what can I do if it has been. Spare the thesaurus drama, and let’s get on with it.


So I have new work. Aside from social media, I’m working on a couple of shows as a researcher. That, maybe, could explain my rather lesser-than-nothing entries here on my blog (I love you, blog, please don’t quit on me. You’re the only relationship I have right now.) TV is a bit different from the usual job I do, and I guess I’ll be vulnerable enough to say that I find it hard to adjust. I’ll surely pay this staying up late later at work, but my serotonin is not cooperating, idc anymore.


So lately, I haven’t been going out. Less ganap because work seems to feed on my energy more than I want to. I’ve always based the quality of life I have on the things I do outside of work. For me, work should only be one part of your life, and that it shouldn’t define you, unless you want it to. I’ve always myself as a multi-faceted person. I’m a fan of growing on the numerous facets of life. Work for now will be my life as I adjust, I suppose. But I’m looking forward to be more than that again.


Earlier, I met up with friends who I usually hang out with when I was still freelancing. Some of them are still freelancers, and some of them are now employed like me. And we all agreed, that at some point we kinda miss this kind of life we have — when we used to define the work hours that we have, and give no fuck in staying up late. A friend quoted it is career happening in our lives. And we agreed that it’s a good thing.


I’ve also stopped, momentarily, my workout regime. I wanted to get fit but this new job I have is contesting for my limited energy. I’m mulling over taking vitamins, but I’m really not a fan of it. I’ll give it time this week for my body to recuperate from this first week blues, and maybe I can find a turn around. I need some kind of balance to this life if I’m doing this. I kinda miss the pool, and maybe some of them swimmers.


I’ve seen that guy I’m crushing on last weekend, and I suppose I was caught off guard when I did. I was wishing to see him but I don’t know why there was mixed feelings. Ah, my complicated feelings towards people I like. This has to stop. Or maybe concretize is a better verb, since what I want is clarity and not just hanging on some proverbial string.


It’s nice that for once in my life, I get to practice what I studied. Not wholly, but it was comfortable working on something familiar. Two years of working on new concepts and ideas, I guess, kinda gave me fatigue. I needed something new, and this albeit something familiar, feels so fresh.


I can’t judge thoroughly though what I feel is peace or emptiness. There is a certain peace to me that I am growing, but there is emptiness that I may not want this as badly as I thought. I wish I was a less complicated person to start.


Life could be easier if we don’t invent our problems. Or if I could avoid run-on sentences like this. Or if I could sleep earlier like a normal human being. Or if my body could process alcohol without giving me the blush. I thank though that my lungs can smoke to my alveoli’s content.

Watch Carly Rae Jepsen in Manila for FREE!

Carly Rae Jepsen Concert Promo Poster

Pop music fanatics are in for another world-class music experience as Canadian singer-songwriter and the artist behind the hit song “Call Me Maybe” Carly Rae Jepsen visits Manila for a one-night concert at the Araneta Coliseum on August 7, 2013.

Born November 21, 1985, Carly Rae Jepsen placed third in Canadian Idol Season 5. Shortly after competing on Canadian Idol, she independently released her debut album Tug of War in 2008. Three years later, she released a new single titled “Call Me Maybe” which became the first song by a Canadian artist to reach the top of the digital chart since Justin Bieber’s “Baby” in January 2010. The song also peaked at number one on the Canadian Hot 100, making Jepsen the fourth Canadian artist to do so. Jepsen was also the first Canadian Idol contestant to enter the UK charts when “Call Me Maybe” debuted at number one.

In 2012, Jepsen released her second album “Kiss” and performed her song “This Kiss” on The Ellen DeGeneres Show in September that year. Jepsen has been catapulted to become a global phenomenon not only in the music industry but also in social media. Her official Facebook fanpage now has over 7.5 million likes. She is also one of the most-followed musical artists on Twitter with close to 8 million followers.

To know how you can avail of free tickets to the Carly Rae Jepsen Live in Manila concert, visit

Are you one of her thousands of fans waiting for that chance in a lifetime to watch her concert without breaking the bank? You don’t need to call her maybe with your exclusive chance to see her up close and personal for free, made possible by Globe Telecom and Huawei.


Get free concert tickets to Carly Rae Jepsen Live in Manila when you avail of a Huawei Ascend Mate or Huawei Ascend P6 under Globe Best-Ever MySuperPlan. You can also score free tickets when you purchase a prepaid phonekit for both handsets.  Read more

7 minutes is all we need!

Find out how to do the new 7-minute workout in this LiveScience infographic.

Still on fitness, I’ve been trying (the operational word is try!) to kind of work out bit by bit. I must admit that this takes more than I think of – given my busy unmanaged schedule, my excessive diet, and sometimes lack of internal motivation. I think this drove me into finding new ways of working out. I have been apprehended by going to the gym by idk what but that is so out. Thank God for the internet in that case.

So I’ve been reading and reading and found this great discovery by a group of sports medicine doctors. Say hello to the Scientific 7 Minute Workout. Aside from having solid scientific foundations and recommendations, this has been featured in a New York Times article! Hello cathecolamines, and goodbye fats!

Exercise science is a fine and intellectually fascinating thing. But sometimes you just want someone to lay out guidelines for how to put the newest fitness research into practice.

An article in the May-June issue of the American College of Sports Medicine’s Health & Fitness Journal does just that. In 12 exercises deploying only body weight, a chair and a wall, it fulfills the latest mandates for high-intensity effort, which essentially combines a long run and a visit to the weight room into about seven minutes of steady discomfort — all of it based on science.

“There’s very good evidence” that high-intensity interval training provides “many of the fitness benefits of prolonged endurance training but in much less time,” says Chris Jordan, the director of exercise physiology at the Human Performance Institute in Orlando, Fla., and co-author of the new article.

Work by scientists at McMaster University in Hamilton, Ontario, and other institutions shows, for instance, that even a few minutes of training at an intensity approaching your maximum capacity produces molecular changes within muscles comparable to those of several hours of running or bike riding.

Interval training, though, requires intervals; the extremely intense activity must be intermingled with brief periods of recovery. In the program outlined by Mr. Jordan and his colleagues, this recovery is provided in part by a 10-second rest between exercises. But even more, he says, it’s accomplished by alternating an exercise that emphasizes the large muscles in the upper body with those in the lower body. During the intermezzo, the unexercised muscles have a moment to, metaphorically, catch their breath, which makes the order of the exercises important.

The exercises should be performed in rapid succession, allowing 30 seconds for each, while, throughout, the intensity hovers at about an 8 on a discomfort scale of 1 to 10, Mr. Jordan says. Those seven minutes should be, in a word, unpleasant. The upside is, after seven minutes, you’re done. Source

In a nutshell, “Proper execution requires a willing and able participant who can handle a great degree of discomfort for a relatively short duration.” Intensive exercise regimens rely on uncomfortable routines in as little amount of time. “There also may be a greater impact on subcutaneous fat loss with high-intensity intermittent circuit-style resistance training protocols than with traditional steady state sustained-effort aerobic work or traditional resistance training. This is thought to be from the increased level of catecholamines and growth hormone found in the blood both during and after high-intensity resistance training exercise with shortened rest periods (<30 seconds)” The science behind it is an interesting read imho.

It is amazing how everyday research and technology has its way of truncating (like URLs!) our lives into minutes! Even The Huffington Post and Lifehacker recommends it! For someone who has been out of shape for a relatively long time, I think it’s best to start with this regimen. PLUS you can always have the option to do some more reps in a day. The key is turning it to a habit, I believe. Just keep in mind the science, and get your groove on!

There are some apps that can help you with “7 minutes”

Of course, if we (yes, including me) want to improve some more and go past plateaus, we should always on the look out for more intense full-body work outs and maybe target some muscles as we go along. I might be getting too ahead of myself, so I’d stop talking about it.

I’ll feature more of the regimens I find every now and then. I find this oddly motivating but hey if it is helping one likely unhealthy soul (like me) at a time, I’ll do it gladly!

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